ROLUS

Let's face it, the world doesn't need another self-important drink. We already have 'braincare beverages' run by supermodels, drinks you need science degrees to understand, and more than a few brands that would consider themselves renegades. Sure. They sell water in a can.

But today, there's ROLUS. It's a sparkling drink made to hydrate.

And that's it.

Sure, it's got a lot of other great stuff in it. Botanicals. Adaptogens. Immunity-boosters. But the brand was all about capturing a no-nonsense, straight-up attitude the let people get on with it, day or night.

ROLUS hydrates. Don't overthink it.

(handy hint, click the expand button on the top right of the gallery for an overall smoother experience) —

BRONZE for Small Brand Identity at Best Awards NZ 2024

MERIT for Digital | Website, eCommerce at AGDA 2024 The brand was featured in Brand New, The Brand Identity, BP&O, and Little Black Book Online.